Guide
How to sync Chrome bookmarks between two Google accounts
Chrome sync is per Google account, so bookmarks never cross between them. Here is exactly why, and the practical ways to keep two accounts' bookmarks aligned.
Last reviewed 4 September 2026
Can Chrome do it?
No. Chrome sync is scoped to a single Google account. Bookmarks saved while signed into account A are stored against account A and are not visible to account B, on the same machine or any other. There is no setting, flag or enterprise policy that shares them.
Why people need this
- A personal Gmail account and a Google Workspace account at work.
- Two Workspace accounts after a job change, with reference material stuck in the old one.
- A client's Workspace account you have been given, alongside your own.
In all three the goal is the same: a modest set of links should exist in both places, while everything else stays where it belongs.
What not to do
The tempting shortcut is to sign both Chrome profiles into one account. It works, and it collapses the separation you created — shared history, shared passwords, shared autofill, and one identity presented to every site. On a work account governed by an employer's policy it may also be against the rules. Avoid it unless the two accounts were never meant to be distinct.
The second shortcut is a bookmarks HTML export imported into the other account. Fine as a one-time seed; useless as an ongoing arrangement, because it neither updates nor removes.
The approach that holds up
- Create one folder in each profile with the same name — Shared is enough — and move only the links that genuinely belong in both accounts into it.
- Install a cross-profile sync extension in both profiles and nominate that folder. Braid Sync does this and leaves both accounts signed into their own Google identities.
- Leave the rest alone. Account-specific dashboards, admin consoles and client tooling should not be duplicated — they will not work under the other account anyway.
A note on account-bound links
Many URLs are account-scoped: Google Drive files, Analytics properties, ad accounts. Copy them into a second profile and they open a permission error rather than the page. This is a reason to keep the shared folder small — share the tools, not the tenanted deep links.
Related
If your split is by profile rather than by account, start with syncing bookmarks across multiple Chrome profiles. For the reasoning behind the boundary, see Chrome native sync vs cross-profile sync.
Try Braid Sync free for 7 days
Install it in the profiles you actually use, pick the folders and groups worth sharing, and see the merge land. No card required.
Keep reading
Sync bookmarks across Chrome profiles
Three working approaches to sharing bookmarks between separate Chrome profiles — manual export, a shared account, or a cross-profile extension — and when each fits.
Bookmark sync
Keep chosen bookmark folders identical across separate Chrome and Edge profiles. Folder names are preserved, deletions stick, and nothing else leaves the profile.
Braid Sync vs Chrome sync
A factual comparison: what Chrome's built-in sync covers, where it stops, and which gaps a cross-profile extension fills. Neither replaces the other.
FAQ
Can Chrome sync bookmarks between Google accounts? Do tab groups sync between profiles? Straight answers about what Braid Sync does and does not do.